The world's 10 most powerful brands - 2. GE


General Electric's brand value has been estimated at $61.880 billion, making it the world's second most powerful brand. GE is a giant US multinational, with headquarters in Fairfield, Connecticut, engaged in technology and services industries. It is the world's second largest company in terms of market capitalisation.
The famous inventor Thomas Alva Edison opened a new laboratory in Menlo Park, New Jersey in 1876, where the incandescent electric lamp was invented. By 1890, Edison formed the Edison General Electric Company. In 1879, Elihu Thomson and Edwin J. Houston formed the Thomson-Houston Electric Company to rival Edison's firm. However, in 1892, both the companies merged to give birth to the General Electric Company.
 


GE slowly began to diversify its operations. Today its businesses span information technology, financial services, industrial technology, aviation, healthcare, oil and gas, films and entertainment, theme parks, locomotives, insurance, etc. In India, too, GE's enjoys widespread presence.
Jeffrey Immelt is GE's chairman & CEO; while Keith Sherin is the CFO, and Robert Wright is GE vice chairman.

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